Verve Arts Festival 2023 “You’re Only Young Once!”

In my second year of Arts Business Management, I managed the logistics for “Prelude: Revivify” at Verve Arts Festival 2023, themed “You’re Only Young Once!” This multidisciplinary festival allowed me to apply what I learned from different modules including education, outreach, community art, visual communications, partnerships, and volunteer development.

“Prelude: Revivify” was a programme my team and I designed to encourage participants to reframe their life stories through a unique storytelling approach about growing up. Working with Artists, Genevieve Tan and Ramzie Tahar, Participants engaged in puppet-making and storytelling, with some even taking their puppets home as a reminder of the programme’s impact.

Despite challenges in working with artists and sourcing participants, the experience was rewarding. The programme was featured on the festival’s website, radio and social media such as Instagram, TikTok, attracting public interest. The response from attendees, artists, and colleagues was positive, with praise for my leadership and communication skills. This experience enhanced my skills in programme development and project management.

While there were areas that could have been improved, like managing entry times better and accommodating latecomers, the experience was a valuable learning opportunity. I look forward to applying these lessons in future endeavours.

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Arts Marketing & Visual Communications 2 Brand Guide Assignment